Marketing

Marketing tools cover the link-hygiene and campaign-tracking jobs that sit between copywriting and publishing. Five live utilities for affiliate publishers and marketers, starting with a link cloaker that turns long, ugly tracking URLs into branded short links plus the redirect code for whatever server fronts your site. A roadmap of UTM builders, QR generators, and campaign analyzers is already queued. For today, if the problem is an affiliate link that looks like it was written by an accountant with a stuck keyboard, this is where to start.

Email Subject Line Tester

Score email subject lines – length, spam triggers, emoji count, inbox preview. Tips to improve open rates. Free, offline, client-side, instant, secure.

Email Signature Generator

Build an HTML email signature – name, contact details, brand color. XSS-safe escaping. Free, offline, client-side, instant, secure.

Customer Ltv Calculator

Work out customer lifetime value two ways – classic purchase math or SaaS churn – with NPV discounting, LTV:CAC ratio, and payback charting.

CPM CPC CPA Calculator

Calculate CPM, CPC, CPA, CTR, conversion rate, ROAS and ROI for ad campaigns. 8 currencies, print, CSV export, shareable URL. Free, client-side.

Affiliate Link Cloaker

Cloak long affiliate URLs with branded short links. Generate redirect codes for Apache, nginx, and JavaScript. Free, offline, and secure.

What you can do with marketing tools

  • Replace long affiliate URLs like amazon.com/dp/B08XYZ?tag=yoursite-20&linkCode=ll1&ref=abcd... with a clean branded short link such as yoursite.com/go/item: Affiliate Link Cloaker.
  • Generate the matching redirect snippet for your server (Apache .htaccess, nginx rewrite, or JavaScript client-side redirect) so the short link actually works on day one.
  • Keep affiliate tracking parameters intact through the redirect so attribution, commissions, and conversion events still reach the network.

Reach for marketing tools when the job is preparing a link, a tracking snippet, or a campaign asset for publication. If the job is inspecting meta tags, schema, or sitemap output, the SEO tools are closer. For URL-encoding or decoding, percent-encoding, or inspecting query strings, the developer category has the low-level utilities.

The Marketing toolkit

Tool What it does When to use
Affiliate Link Cloaker Takes a long affiliate URL, a desired branded short path, and a redirect type. Generates the short URL plus server config for Apache, nginx, or JavaScript. Preserves all tracking query parameters through the redirect. Cleaning up a batch of Amazon Associates links before publishing a product roundup; generating redirect rules for a WordPress site where plugins feel like overkill; creating a set of branded short links that survive if the underlying affiliate program changes.

Coming to the Marketing toolkit

The category expands alongside the content. Tools already scoped for upcoming releases, grouped by job:

  • Campaign tracking: UTM parameter builder, UTM extractor and decoder, campaign URL validator, tagged-link generator for Google Analytics and Google Ads.
  • Shortening and redirects: bulk link shortener, QR code generator with UTM embedding, QR to URL decoder, vanity URL validator.
  • Content scoring: headline analyzer, subject-line character counter for Gmail and Outlook preview, readability score.
  • Social preview: Open Graph tag generator and previewer, Twitter Card preview, LinkedIn snippet check.
  • Conversion math: ROAS calculator, CAC and LTV estimators, A/B test significance calculator.

Each tool will appear at /tools/{slug}/ and get listed here automatically as it launches.

How to choose the right marketing tool

  • If the input is an affiliate URL and you want it cloaked for a branded domain, start with Affiliate Link Cloaker. Pick the redirect type that matches your hosting (Apache for most shared hosts, nginx for VPS and containers, JavaScript if you cannot edit server config).
  • If you need to add UTM parameters to a URL rather than hide them, wait for the UTM builder or paste the URL plus parameters into a text editor for now. A short URL alone is not a tracking URL.
  • If the goal is pretty URLs for internal site navigation rather than affiliate cloaking, your CMS probably has a native redirect module that is a better fit.

Frequently asked questions

Q: Is link cloaking allowed by affiliate networks?

Most major networks permit cloaking as long as tracking parameters pass through cleanly and the final destination matches the affiliate offer. The Affiliate Link Cloaker preserves every query parameter by default so commission tracking continues to work. Amazon Associates, ShareASale, and Impact all allow branded short links. Check specific program terms before a large campaign.

Q: What redirect type should I use?

Apache .htaccess works on almost every shared host (Hostinger, Bluehost, SiteGround). nginx rewrite blocks fit VPS, containers, and most modern hosting stacks. JavaScript redirects run client-side with no server config at all, useful on static sites or when server access is limited. For SEO value, 301 server redirects beat JavaScript redirects because search engines pass authority through them.

Q: Will cloaked links still pass affiliate tracking and commission attribution?

Yes. The generated redirect uses a 301 or 302 and keeps the full query string intact, so the affiliate cookie is still dropped at the destination. If the network uses a pixel or postback instead of a cookie, the same passthrough works because the final URL is unchanged from the user's perspective.

Q: Are my URLs stored or shared?

No. Affiliate Link Cloaker generates everything in the browser. The long URL, the short path, and the redirect snippet never touch a server.

Related categories

Marketing work often spills into neighboring toolkits. The SEO category holds tools for meta tag generation, schema markup, and sitemap inspection that complement link strategy. The developer category covers URL encoding, decoding, and JSON work for API-driven campaign setups. For cleaning and formatting ad copy or email subject lines, the text tools handle case conversion, character counting, and formatting.